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©Masamune Shirow, Production IG, Kodansha, Ghost in the Shell 2045 Production Committee
New Balance's "9BOX" series has been developing collections in collaboration with artists who are sweeping the times, with the theme of "Sports x Art". Among them, the most popular collaboration item was with the globally popular animation "Ghost in the Shell SAC_2045". The long-awaited second installment will be released.
Once again, the worldview of the work, which fits the policy of New Balance's brand platform "Fearlessly Independent" (= forging ahead without fear of originality), has been made into graphics and developed into T-shirts and tote bags. The main character Motoko Kusanagi, her Public Security Section 9, and the AI tank Tachikoma are featured as completely original items with illustrations by Ilya Kuvshinov.
Don't miss the special fashion shooting visuals from "9BOX" x "Ghost in the Shell" that give you a glimpse into a new side of the characters.
Ilya KuvshinovIlya Kuvshinov
Illustrator. Born in Russia in 1990. He regularly posts his works on social media, gaining popularity, with 2 million followers on Instagram and 540,000 on Twitter. He has been based in Japan since 2014, and in 2016 released his first art book, "Ilya Kuvshinov Art Book MOMENTARY" (Pie International). He was in charge of character design and art settings for the 2019 film "Birthday Wonderland" directed by Keiichi Hara, which has received a great response. He is also in charge of character design for "Ghost in the Shell SAC_2045", which is currently streaming on Netflix. He is currently working in the illustration and animation industry, while pursuing his dream of becoming an animation director.
期間中、New Balance直営店・オフィシャルEC・ABC-MARTオンラインストアにてこちらのページに掲載の攻殻機動隊SAC_2045 9BOXをお買い上げのお客様にマスクシールをプレゼントいたします。
* Applicable product numbers: JMTL2255-BK, JMTL2255-WT, JMTL2254-WT, JABL2267-WT
*For every purchase of 9 boxes of the target item Ghost in the Shell SAC_2045 on the official New Balance online store, you will receive one free Rolling Stone paper and one collaboration sticker.
*The image is for illustrative purposes only. The actual product may differ.
*Numbers are limited. Offer will end once stock is exhausted.
*This sticker is not for sale.
*Methods vary depending on the store.
Fashion shoot with "Rolling Stone Japan" realized
To celebrate the release of the 9BOX collection, a fashion shoot was held in collaboration with the magazine "Rolling Stone Japan". Motoko and her friends landed in Harajuku and Shibuya, where New Balance's flagship stores are located, and showed off cool looks that matched the city nightlife.
*The free paper containing the fashion shoot will be distributed at TSUTAYA RECORDS stores nationwide from Saturday, April 30th. (Please note that some stores may not carry the paper. Also, distribution will end once stock has run out.) For details on distribution stores, please check the Rolling Stone Japan website.
*These will be distributed at all New Balance official stores from Tuesday, May 10th, and will be given as a gift to those who purchase the "Ghost in the Shell SAC_2045 9BOX" at the New Balance official online store.
* Varies by store. Also, offer will end once stock runs out.
The cover features Motoko and the AI tank Tachikoma posing in front of New Balance Harajuku. The original "Public Security Section 9 x 9BOX" T-shirt is the main focus of the outfit, making it cool. The seldom seen casual T-shirt style looks mature when finished with black. Even if you're not a fan, Motoko and Section 9, who usually wear combat or military uniforms, are stylishly dressed in casual and sporty New Balance T-shirts, making it worth a look.
The night view of Miyashita Park, a symbolic park in Shibuya, which has been transformed by redevelopment. On either side of Motoko are Batou and Togusa from Public Security Section 9. And Tachikoma. The well-built Batou and the slender Togusa are both wearing items from the "9BOX" collection in their own way.
TOGUSA
< Tops >
9BOX Icon Tee 7,700 yen (tax included)
< Bottom >
Met24 STRAIGHT FIT 15,400 yen (tax included)
MOTOKO
< Tops >
9BOX ILYA Graphic Tee 7,700 yen (tax included)
< Bottom >
Essentials Stacked Leggings 4,400 yen (tax included)
BATOU
< Tops >
9BOX Icon Tee 7,700 yen (tax included)
< Bottom >
Met24 SLIM TAPERED FIT 15,400 yen (tax included)
A shot of a futuristic fashion building in Harajuku. The "9BOX" T-shirt is paired with a mountain parka from "MET24 for Women," a New Balance apparel line for people living in a new era. The parka, with its feminine lines, is both functional and stylish, and is perfect to throw on over a graphic T-shirt on a summer night.
MOTOKO
< Tops >
Met24 for Women MOUNTAIN PARKA JACKET 22,000 yen (tax included)
9BOX Icon Tee 7,700 yen (tax included)
< Bottom >
Essentials Stacked Leggings 4,400 yen (tax included)
A shot taken at an intersection near New Balance Harajuku. Batou is wearing a monotone outfit from MET24 DENIM. The denim material is made of 100% synthetic polyester and polyurethane, which is functional, and its greatest feature is that it does not fade. Meanwhile, Togusa is wearing a MET24 NEW RUNNING STYLE outfit. The classic Harrington jacket and beautifully cut bottoms are metropolitan wear for adults, combining functionality and comfort for daily use as well as for running.
BATOU
< Tops >
Met24 SINGLE JACKET Denim 25,300 yen (tax included)
9BOX Icon Tee 7,700 yen (tax included)
< Bottom >
Met24 STRAIGHT FIT Denim 15,950 yen (tax included)
< Shoes >
MS327 MD1 11,990 yen (tax included)
TOGUSA
< Tops >
Met24 ACTIVE Track Jacket 22,000 yen (tax included)
9BOX ILYA Graphic Tee 7,700 yen (tax included)
< Bottom >
Met24 ACTIVE Track Pants 15,400 yen (tax included)
< Shoes >
MS327 BD 11,990 yen (tax included)
Shooting under the overpass in Shibuya. The "MET24 for Women" set-up, which combines the comfort of stretch material with an elegant style, blends in well with the glamorous yet chaotic city streets. Of course, New Balance is on the feet. So, where should we run next?
MOTOKO
< Tops >
Met24 for Women JACKET 20,900 yen (tax included)
9BOX Icon Tee 7,700 yen (tax included)
< Bottom >
Met24 for Women SEMI FLARE FIT 14,300 yen (tax included)
< Shoes >
MS327 MM1 11,990 yen (tax included)
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