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New Balance is a brand
Celebrating Grey Days again this year,
In the 1980s, New Balance set out to make superior running shoes.
special content
special content
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GR(E)AT TEST
"Great 50 Quiz" is a New Balance-related quiz produced by Begin, a magazine that has been covering New Balance for many years. From beginner classes that anyone can easily solve, to super difficult questions that will impress even experts. Please try to get all the questions right!
Start the test -
Double Points Campaign
To celebrate Grey Days, we are running a campaign where you can earn double points when you purchase eligible products during the campaign period.
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Grey Days Limited Edition BOX
All customers who purchase the shoes will receive them in a Grey Days limited edition shoe delivery box decorated in grey. The inside of the box features a special design with the Grey Days campaign visuals.
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Official Store
Starting Thursday, May 2, 2024, customers who come to the store wearing New Balance Grey shoes will receive a free sticker, and a free Grey Days exclusive shopping bag with the purchase of eligible products. In addition, there will be a store event exclusive to myNB members.
view the details
Limited items to celebrate Grey Days
Limited items to celebrate Grey Days
"Uni-ssentials by TDS" is a performance lifestyle apparel collection announced by TOKYO DESIGN STUDIO New Balance in 2023. By eliminating age and gender categories and leaving fit and style to the wearer, we pursue new comfort for everyone and continue to update our products. The latest version, the SS24 season Grey Days capsule collection, will be released in limited stores.
See list
District Vision & New Balance
The lineup includes collaboration models and apparel collections celebrating the Grey Days.
Fresh Foam X 1080 ‘Grey’
A new grey colour has been released, which is easy to match with any fashion.
The 1906R
The "1906R" lifestyle model is a reconstruction of the "1906," an iconic running shoe of the 2000s, and is now available in stylish new colors.
The GREY 9BOX T-shirt
A new “FIT” proposal from the T-shirt collection based on the concept of “Fun for Sport, Fun for NB”.
Choose from nine silhouettes to find the fit that brings out your individuality.
The lineup commemorates "Grey Days" and includes items dressed in grey, the colour that symbolises the New Balance brand.
Popular items in "gray"
Popular items in "gray"
The Audazo Numeric ‘Grey’
The popular futsal model "AUDAZO" has been updated.
The upper has been made more durable, with a skateboard-inspired look.
Concept model.
The Coco CG1 ‘Grey’
Bringing out the best performance from contracted athlete Coco Gauff
The signature model "Coco CG1" is finished with specs
A new grey-based leather color has been released.
Grey Days Product List
Grey Days Product List
Grey Days 2024
- Grey ShoesSee the full list here
- Grey ApparelSee the full list here
- Gray AccessoriesSee the full list here
