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U1500JP. Made in Japan

"Classic" is not a boring word.
It doesn't evoke the feeling of "oldness".
To maintain the passion for manufacturing,
The essence of this is that this passion is still strongly supported today.
Timeless design that transcends the ages, and the pursuit of technology.
An unwavering commitment to quality and manufacturing.
MADE IN JAPAN U1500JP,
Breathing new life into a classic.

Timeless, New Classics.

History of 1500

The birth of a status shoe that captures the new era.

The 1500 was released in 1989 as the second model in the 1000 series. It was the first shoe to feature the ENCAP midsole, a one-piece molded shoe that combines highly cushioned EVA material with stable PU material. The main material used for the upper was synthetic leather, which is lightweight, durable, and stain-resistant. The biggest change in design at the time was the reduction in the size of the "N logo." The design became sharper and more refined. The 1500, which evolved greatly in both function and design, became famous as a status shoe for runners and people around town.

JAPAN MADE to commemorate the 35th anniversary of 1500

To celebrate the 35th anniversary of the birth of the "M1500", a special JAPAN MADE model U1500JP was produced by M.Lab. This pair of shoes, which respects the original design while incorporating Japanese craftsmanship, beautifully harmonizes tradition and innovation. M.Lab's outstanding technology and passion have been poured into this special finish worthy of the 35th anniversary. Experience the new appeal of the timeless 1500 with this JAPAN MADE model.

U1500JP, Made in Japan

U1500JP, Made in Japan
U1500JP
79,200円(税込)
Scheduled to be released on November 28, 2024

Sales at the New Balance official store will be conducted through a pre-sale lottery system.
Applications for the lottery will be accepted online, so please be sure to read the notes before applying.

Advance lottery application has closed

[Application acceptance period] Friday, November 1, 2024, 13:00 to Monday, November 11, 2024, 13:00

*The U1500JP will also be on display at New Balance Harajuku from Friday, November 1st to Monday, November 11th.

Product Detail

upper

The upper is made of soft domestic nubuck and domestic smooth leather.

Midsole

The shoe uses an ENCAP one-piece molded midsole that combines EVA material for excellent cushioning and PU material for excellent stability.

Sewing and embroidery

It features detailed stitching and gold embroidery.

Craftsmanship of 1500M.Lab creates a beautiful harmony of tradition and innovation.

A special pair of shoes created through precise handwork.

M.Lab's manufacturing begins with carefully selecting each material and bringing out its characteristics to the fullest. While pursuing efficiency, they never compromise on quality. This attitude is firmly reflected in the U1500JP. The delicate stitching and the three-dimensional finish of the toe are all the result of handwork. The cowhide used is particularly soft. It may feel a little tight at first, but over time it will fit your foot, tightening the instep firmly and creating a stable fit. This process transforms the comfort into something special. As Shuji Mimura, who oversaw the production of this model, said, "We will continue to protect the manufacturing unique to Japan," M.Lab combines tradition and modern technology. While taking advantage of the merits of handwork, they pay thorough attention to every detail. The result is condensed into a special pair of shoes called the U1500JP.

Crossover of CraftsmanshipJapanese craftsmanship meets New Balance 's attitude

Paying homage to traditional Japanese techniques, we interviewed three craftsmen.
The combination of traditional craftsmanship and the brand's innovative spirit creates new value.

The beauty born from chance, the integrity of choice.

The randomness and uncontrollable beauty of mud. Fascinated by the British slipware technique of drawing patterns using liquid clay, he has been creating his own works. Currently, his creations have shifted from tableware to art pieces and vases. He values the flexibility to incorporate new ideas while pursuing his own unique expression and protecting tradition. By focusing on basic processes such as organizing the work area and preparing the clay, unique beauty is born in his works. He also sympathizes with New Balance 's "attitude of pursuing craftsmanship," and feels that his own craftsmanship overlaps with their passion for not only tradition but also evolving craftsmanship. Toba is eager to "disseminate his own works to the world and convey Japanese craftsmanship." He chose to stop making tableware in order to focus on new challenges. The unique beauty of his works and the deep contemplation behind them will resonate with many people.

Tsukumo Kiln Tenshin Toba Juba Tenshin

During his student days, he encountered slipware, a traditional British technique in which patterns are painted with a mud-like coating, and was so fascinated that he decided to become a ceramic artist. After gaining experience with glass crafts in Okinawa, he studied abroad in the United States and then enrolled in the Kyoto College of Traditional Crafts. After graduating, he did not become an apprentice but instead went independent and built Tsukumo Kiln in Kita-ku, Kobe. He has held exhibitions in galleries both in Japan and abroad, and has received widespread support.

The word "conserve" means to preserve and protect for the future. He embodies that spirit and feels deep joy in connecting cultural heritage to the future as a conservator. While he is studying cultural property restoration at university, he is also engaged in delicate restoration of Japanese paper, such as hanging scrolls, scrolls, and folding screens. His technique of carefully repairing parts damaged by aging and reviving the beauty of the work is highly regarded worldwide. Restoration work is a quiet dialogue between himself and past restorers, but it is also essential to connect with other craftsmen and craftsmen around the world. However, in Japan, the activities of restorers are limited, and there is a problem of an underdeveloped education system. As a result, he is concerned that "younger generations are no longer choosing the path of craftsmen." That is why his mission is to pass on techniques to the future through education. New Balance 's pursuit of evolving with the times while preserving tradition is also related to preservation and restoration. Through this initiative, he aims to rediscover the value of tradition and move forward step by step to pass on its charm to new generations.

Tohoku University of Art and Design, Faculty of Arts
Professor, Department of Conservation and Restoration of Cultural Properties
Keisuke Sugiyama
Sugiyama Keisuke

After majoring in cultural property science at Tokyo Gakugei University, he worked at a restoration studio in Kyoto, where he was involved in the restoration of nationally designated cultural properties such as paintings and calligraphy. He gained experience as an exchange researcher at an overseas art museum, and in 2007 he served as a senior conservator at the Hirayama Studio in the Oriental Paintings Restoration Department of the Department of Conservation Science at the British Museum in the UK. He has been working at his current university since 2015. He actively gives lectures and workshops both in Japan and overseas, and is committed to the inheritance and innovation of restoration techniques.

The skill to protect, the mission to connect.
Flexibility in tradition, new value in the everyday.
Horiguchi Kiriko Toru Horiguchi Toru

He studied under the second generation Shuseki (Suda Tomio, Koto Ward Intangible Cultural Property), a master of Edo Kiriko, and is active as the third generation Shuseki, inheriting his techniques and traditions. He founded Horiguchi Kiriko, was certified as a traditional Japanese craftsman, and has received numerous awards. His works have been highly praised both in Japan and overseas, including the Grand Prize at the Edo Kiriko New Works Exhibition and the Good Design Award, and his artistic qualities have been recognized on the international stage in New York, Paris, London, and other cities, with many of his works being collected by art galleries and museums. He also continues to promote the appeal of Edo Kiriko in a variety of ways, such as overseeing the lighting and packaging designs of prestigious hotels.

Creating new value while preserving tradition. His work, which he describes as a "flexible tradition" about the history of Edo Kiriko, has a warmth that goes beyond the precision of technology. From the depth of the cut and the sense of size to the ease of everyday use, every detail is carefully considered, and he pursues comfort felt by the user. This perspective deeply resonates with the manufacturing of New Balance. Horiguchi first aspired to Edo Kiriko when he was in the third year of junior high school. It began with a desire to take over his grandfather's work and bring happiness to those around him. That desire has not changed, and he continues to explore design while imagining the user. As he says, "Meeting expectations and defying expectations," Edo Kiriko and New Balance both create real value from the attention to detail. I get the strong impression that by experiencing that value, our daily choices will change and our way of thinking about things will deepen.

U1500JP, Made in Japan

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U1500JP
79,200円(税込)
Scheduled to be released on November 28, 2024

Sales at the New Balance official store will be conducted through a pre-sale lottery system.
Applications for the lottery will be accepted online, so please be sure to read the notes before applying.

Advance lottery application has closed

[Application acceptance period] Friday, November 1, 2024, 13:00 to Monday, November 11, 2024, 13:00

*The U1500JP will also be on display at New Balance Harajuku from Friday, November 1st to Monday, November 11th.

1500 35th anniversary campaign

A special U1500 finished with hand dyeing.

Indigo dyeing, it is important not only to dye the fabric but also to keep the dye in optimal condition.
The final result depends on determining the process in which indigo turns blue when it comes into contact with air.
The U1500JI determines the freshness of the dye and dyes it at the perfect timing.
We pursue beautiful dyeing through careful finishing.
Dyeing leather is a difficult task, but Japanese techniques make it possible.
The 1500 was finished by M.Lab and then hand dyed, with careful attention paid to the intensity and uniformity of the indigo.
It is a special pair of shoes that embodies Japanese craftsmanship.

U1500JI

To commemorate the 35th anniversary of the birth of "1500",
To myNB members, as a token of our appreciation for your continued patronage,
The non-sale item "U1500JI" is available to Platinum members.
We will give the prize to three lucky winners at random.

More details will be provided to Platinum members who have registered to receive the newsletter on Friday, November 1st.

*Please refer to the registration information as of October 31st (Thursday)

You can check and change your email newsletter subscription by logging in to "My Page" and changing your member information.

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* During the period from November 1st (Friday) to November 11th (Monday),
The U1500JI will also be on display at New Balance Harajuku.

1500JP